Mind Ful Living — CBD Wellness Brand
Art Direction, Design & Production​​​​​​​
Imagery shot by Kornelia Kulbacki and Nathan Beausoleil.​​​​​​​
Create a lifelong love affair with your mental well-being and Mind Ful Living – a CBD wellness brand and online community that creates a safe space to explore your mental health journey. Mind Ful required a full brand package from the very beginning, where we worked to establish brand guidelines and create a variety of assets to launch their product offerings and brand on owned social and digital channels. Assets included photography, art direction for digital and social, as well as PR send-outs, swag, and product label designs. The logo itself is minimal and playful, reflecting the brand’s optimism and supportive approach to mental health.
All imagery shot by Kornelia Kulbacki and Nathan Beausoleil.

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